Interview With Franchise Development Director, Dr. Maz Nejad

Franchise Owner Joined Support Staff to Help Grow Franchise System

With over 140 franchise locations open and thriving today, HealthSource chiropractic health franchise boasts a strong support system made up of people who know the business model inside and out. Having started out as a HealthSource owner, Dr. Maz Nejad joined the HealthSource franchise management team in 2021. Using his previous experience as a franchisee, he enjoys helping other franchise owners build their businesses, so they can provide the incredible customer service and effective treatments HealthSource is known for. In this interview, Dr. Maz discusses the franchisee experience, from support to available resources, and everything in between.

What makes HealthSource unique?

HealthSource is unique compared to our competitors. What makes us unique is the support, and the training that’s second to none. And also the types of treatments we provide for our patients.

What kind of support can franchisees expect?

As a HealthSource franchisee, it’s kind of nice to know that yes, you are the owner of the clinic, you are the owner of your own business, but you are receiving so much hand-holding by the staff of the HealthSource home office. We hold your hand through the entire process of finding a location, finding talent for your clinic and business, but also how to market and how to run the systems and operations. Everything is included. And we will be working together to make you as successful as possible.

What kinds of tools or resources are available to franchisees?

Our software system is second to none, it allows our franchisees to do many different things. It goes beyond your EHR, which is the Electronic Health Records, where the doctors and staff keep notes. It goes beyond scheduling of the patients, it actually connects to our marketing and our website. So patients can fill out information online before they come in as a new patient. They can schedule appointments, or they can contact the clinic, before they actually come into the clinic. You can also do billing through our software as well. It also provides you with the metrics of the clinic and how well the clinic is doing, or where the weaknesses are. It’s extraordinary. And it’s very helpful for us as a home office to be able to monitor that with the owners of the clinic and address some of the weaknesses or celebrate the strengths.

How does HealthSource help with site selection?

One of the great things about HealthSource is the opportunity that is available, because we have many available prime sites and locations for our franchisees. When combined with a great offering of products and services, this makes us really unique and desirable for the investors out there, and for our franchisees. We usually help them with the demographics of the median average income for the patients or customers for that region. We also help them find the right location, so they get enough visibility for them to attract new patients.

How do you help franchisees find the right talent?

There are several different ways we go about that. First of all, I travel to all the chiropractic colleges, or most of them, and I promote our clinics nationwide to students. Our model is so attractive to them, because it allows them to be the doctor, to provide the right type of treatment for their patients, and it’s not limited to just the chiropractic treatment. They love our model and they can’t wait to join our team. But there are other ways as well: we use our development website to promote HealthSource clinics and to attract lead chiropractors or clinic directors.

Is HealthSource scalable?

We are certainly built to be scalable for our franchisees to expand into multiple locations. As a matter of fact, many territories that we sold last year were sold to our current franchisees — we’re expanding. We have several franchisees who have multiple units and they go beyond just two. They have five, six, and they’re doing extremely well. With our systems and operations in place, and of course marketing and our training, it makes it a lot easier for a franchisee to expand. It’s a great opportunity.

Where is HealthSource growing?

We’re growing fast, and there has been a tremendous amount of interest in HealthSource. It’s interesting, because even during COVID, when most offices declined in growth, we actually grew 4%, and it has continued throughout. In 2021, we grew double digits. In 2022, the same, and we expect to do the same thing in 2023. This is store to store growth. So that has been very attractive to investors and other franchisee prospects.

Own a HealthSource Clinic Today

From the beginning steps to opening a HealthSource clinic to the multi unit scalability, HealthSource franchise owners are truly supported by a dedicated and committed team. Learn more about what HealthSource franchise offers, initial investment costs, and what markets are available to franchise by visiting our research pages here. If you’re ready to start a conversation with our franchise team about investing in the HealthSource franchise opportunity, start by filling out our form here. We’ll be in touch with more information. We look forward to hearing from you!